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Tie Your Grant Proposals To The Funder’s Interests

Monday, February 28th, 2011

Yes, your organization’s mission is vitally important. We’ve discussed that your mission is why your organization exists. Your mission also guides organizational decision-making and it gives the organization a sense of direction. In other words, just about every activity your organization engages in has to do with furthering your mission. Just as every communication out of your organization has to do with your mission. And naturally, every grant proposal you write has to do with supporting your mission. Do you see how your mission drives everything? So knowing how crucial YOUR mission is, I now ask you to consider your FUNDER’S mission.

Animal Shelter

That’s right. Your potential funder’s mission is vitally important, too. Why? You can have the most wonderfully written grant proposal ever submitted, but if it doesn’t match the funder’s interests and mission, your wonderful proposal will be rejected. The reason they can’t fund projects that don’t match their mission is because the reason THEY exist, or their funding priorities exist, is to fulfill THEIR mission—just like your organization. The lesson here is to be sure your grant proposal matches the funder’s interests, priorities, and mission. You’ll be a step closer to winning a grant award.